Investor-backed BrightPet Nutrition Group buys US peer Bravo Pet Foods

Investor-backed BrightPet Nutrition Group buys US peer Bravo Pet Foods

Investor-backed VividPet Nutrition Group has acquired US peer Bravo Pet Foods, marking its second deal since a change in private-equity possession.

Lisbon, Ohio-based VividPet, majority-owned for the previous two years by A&M Capital Partners, mentioned the deal expands its branded pet-food providing with the Bravo vary of frozen and freeze-dried treats, chews and dietary supplements for canines and cats, in addition to meals.

Nutrition professional Melinda Miller, the CEO of the Bravo enterprise arrange in 2002 in Manchester, Connecticut, will transition to VividPet as vp of Bravo manufacturers.

In an announcement, Dave Kowal, the chief government of VividPet, mentioned: “We imagine Bravo’s dedication to innovation, premium components and the best commonplace of producing aligns effectively with VividPet. This acquisition helps our imaginative and prescient to be probably the most valued pet platform within the trade. By increasing our branded portfolio and strengthening our manufacturing capabilities, we anticipate to proceed the expansion trajectory VividPet has established over the previous few years.”

The VividPet household enterprise has developed through the years, coming below private-equity possession in 2016 when Graham Partners merged the corporate with Ohio Pet Foods, Blackwood Pet Food and Southern Tier Pet Nutrition.

Graham Partners offered its majority curiosity in 2020 to A&M Capital, with the Golladay household retaining a minority stake in VividPet, which additionally supplies personal label and co-manufacturing companies.

Last 12 months, VividPet acquired Miracle Corp. in Ohio, bringing the Steward, Hamilton and Miracle Care manufacturers below its wings. The firm additionally has the Blackwood, Adirondack and By Nature strains in its portfolio.

Financial phrases for the newest deal weren’t disclosed by both social gathering.

Bravo’s Miller mentioned: “We imagine VividPet and AMCP instantly present complementary sources, enabling the creation of recent merchandise for years to come back. VividPet’s dedication to innovation, high quality, reliability, and security present an unmatched basis to develop collectively.”

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