Danone inspires healthier nutrition choices with its campaign on Shopee

Highlights of Danone’s Regional Brand Day on Shopee embrace Top Spender prize and unique low cost vouchers

HANOI, VIETNAM – Media OutReach – 12 July 2022 – Danone, a number one multi-local meals and beverage firm constructing on health-focused and fast-growing classes, and Shopee, a number one e-commerce platform in Southeast Asia and Taiwan, is launching the Regional Brand Day, “Let Wellness Take Flight” marketing campaign on Shopee Mall permitting customers within the area to buy from Danone’s full product portfolio for the entire household. With extra folks logging on to buy well being merchandise, the collaboration goals to assist households in making knowledgeable diet decisions and uncover merchandise that assist their well being and diet wants.

Happening on 16 July, Danone’s Regional Brand Day promotion on Shopee will function Danone merchandise from totally different classes together with Aptakid from the youth diet class and Evian from the beverage class and Alpro from plant-based class. Inspired by Danone’s imaginative and prescient of One Planet One Health, the marketing campaign goals to inspire customers to steer more healthy lives and begin their journey in direction of wellness with Danone’s portfolio of manufacturers.

Deborah Chong, Global Head of eCommerce, Danone, mentioned, “We have witnessed unimaginable progress of our enterprise on-line, together with a 105% enhance in progress throughout Southeast Asia throughout the Shopee 12.12 Birthday Sale final yr. With extra customers turning to e-commerce platforms like Shopee to hunt handy and dependable product choices, we imagine this collaboration will additional scale our presence within the area. Prioritizing customers’ well being is essential for us and we imagine this Regional Brand Day, which focuses on our “Let Wellness Take Flight” theme, lets us present our care and appreciation for our clients by offering handy entry to merchandise that assist their well being and diet wants.”

Eva Lusiana, Country Manager, Danone Vietnam & Philippines, added, “We are very excited to develop our partnership with Shopee to raised serve our clients and assist them in adopting more healthy existence according to our One Planet One Health imaginative and prescient. Danone is dedicated to supply wholesome and sustainable decisions for everybody, in all places, on a regular basis, and thru sturdy partnership with our key associate, we’re assured to carry this imaginative and prescient to life. With extra folks logging on to buy, we’ll deal with assembly our customers’ wants and delivering larger worth by means of providing extra various merchandise and client experiences.”

Pavan Challa, Director, Regional Brand Partnerships at Shopee, shared, “As the main e-commerce platform in Southeast Asia and Taiwan, Shopee is dedicated to providing the very best product selection and worth for consumers. We share Danone’s perception in empowering customers to steer more healthy lives by means of entry to high quality meals and diet, and we’re proud to associate with them for Regional Brand Day 2022. Together, we hope to carry high quality merchandise to consumers at nice worth.”

On the marketing campaign day, consumers can stay up for a bunch of unique offers on Shopee Mall, together with:

• Aptakid product:
  • Attractive Gifts with Purchase: Be eligible to select from a choice of presents when buy Aptakid merchandise.
  • Exclusive Top Spender Prizes: The probability to win ECOIFFIER Toy set worth 999,000 VNĐ.
  • Exclusive Flash sale: Discount as much as 22%
  • Exclusive Voucher 150,000 VNĐ off with legitimate on a minimal buy of 1,299,000 VNĐ
• Evian merchandise:
  • Exclusive Deal: Buy Combo 2 case of 1,5L get 1 case of 330ml.
  • Flash sale: Discount 30% for two key finest vendor SKUs: case Evian 500ml and case 1.5L
  • Discount promotion: Discount 20% for all Evian merchandise
  • Exclusive vouchers: Voucher low cost 50k for order from 999k, Voucher low cost 75k for order from 1499k
  • Gift with buy: Giveaway 1 Evian Cosmetic Bag worth 100,000 VND for each buy.
• Alpro merchandise:
  • Exclusive Deal: Discount 35% for each product
  • Flash sale: Discount 46% for key finest vendor SKU Almond
  • Exclusive vouchers: Voucher low cost 8k for order from 80k, Voucher low cost 15k for order from 100k
  • Gift with buy: Giveaway 2 bamboo straws for each Alpro pack

For extra details about the Danone Brand Day, please go to https://shopee.vn/aptamil

Download the Shopee app free of charge on the App Store or Google Play Store.

Hashtag: #Danone #Shopee

About Danone

Danone is a number one multi-local meals and beverage firm constructing on health-focused and fast-growing classes in 3 companies: Essential Dairy & Plant-Based merchandise, Waters and Specialized Nutrition. With its ‘One Planet. One Health’ body of motion, which considers the well being of individuals and the planet as intimately interconnected, Danone goals to encourage more healthy and extra sustainable consuming and ingesting practices. To speed up this meals revolution and create superior, sustainable, and worthwhile worth for all its stakeholders, Danone has outlined 9 2030 Goals, and paved the best way as the primary listed firm to undertake the “Enterprise à Mission” standing in France. With a objective to carry well being by means of meals to as many individuals as potential, and corresponding social, societal and environmental aims set out in its articles of affiliation, Danone is dedicated to working in an environment friendly, accountable and inclusive method, according to the Sustainable Development Goals (SDGs) of the United Nations. By 2025, Danone goals to grow to be one of many first multinational corporations to acquire B Corp™ certification. With greater than 100,000 staff, and merchandise offered in over 120 markets, Danone generated €23.6 billion in gross sales in 2020. Danone’s portfolio consists of main worldwide manufacturers (Actimel, Activia, Alpro, Danette, Danio, Danonino, Evian, Nutricia, Nutrilon, Volvic, amongst others) in addition to sturdy native and regional manufacturers (together with Dumex, Protinex, AQUA, Blédina, Bonafont, Cow & Gate, Horizon Organic, Mizone, Oikos, Prostokvashino, Silk, Vega).

About Shopee

Shopee is the main e-commerce platform in Southeast Asia & Taiwan. Shopee promotes an inclusive and sustainable digital ecosystem by enabling companies to digitalise and develop their on-line presence, serving to extra folks entry and profit from digital providers, and uplifting native communities.

Shopee gives a straightforward, safe, and fascinating expertise that’s loved by thousands and thousands of individuals every day. Shopee can also be a key contributor to the area’s digital financial system with a agency dedication to serving to homegrown manufacturers and entrepreneurs reach e-commerce.

Shopee is a part of Sea Limited (NYSE: SE), a number one world client web firm. Sea’s mission is to raised the lives of customers and small companies with expertise by means of its three core companies: Shopee, Garena and SeaCash.

About Shopee Mall

Shopee Mall is the area’s main on-line mall providing one-stop entry to a variety of worldwide and native manufacturers and retailers. Shoppers can get pleasure from three ensures delivered by Shopee Mall — 100% genuine merchandise, free returns and free transport. With always-on offers, leisure and a sturdy loyalty programme, Shopee Mall gives an unparalleled on-line procuring expertise and finest worth all yr spherical.