Else Nutrition’s New Super Cereal for Babies Receives First US Clean Label Certification

Else Nutrition, which develops clean-label plant-based vitamin for infants and toddlers, proclaims the launch of its first cereal product, Super Cereal for infants. Made to supply a sustainable, dairy-free different to standard child cereals, Super Cereal was licensed heavy-metal protected by the Clean Label Project Purity Award. 

Super Cereal is designed for infants six months and older and affords a nutritionally full product that’s natural, plant-based, and free from gluten and soy. Made from complete substances like buckwheat and almonds, it additionally offers 20+ important nutritional vitamins and vitamins, high quality proteins, fat and carbs with low sugar content material. Else says the cereal is out there in 4 flavors that may be simply ready by mixing with heat liquids (breast milk, components or water.) 

Super Cereal can also be a very good supply of iron and made with out frequent allergens, corn syrup or preservatives. 

First to be licensed

According to Else, its products use solely the cleanest substances sourced within the US and Europe and bear a patented processing methodology to make sure purity. Thanks to those strict controls, Super Cereal was lately granted the Clean Label Project Purity Award, which checks for 400 impurities, heavy metals, and toxins like arsenic, lead and cadmium.

Since 2020, Else has quickly grown its presence in US retail, launching in 350 Sprouts Farmers Markets nationwide, and signing with distributor UNFI to enter 30,000 retail areas. Super Cereal is presently obtainable by Amazon and Else’s web site, with a bigger retail enlargement coming quickly. 

“Healthy revolution for infants and youngsters” 

“We’ve heard the resounding want and demand from mother and father and pediatricians for a clear label child cereal,” mentioned Hamutal Yitzhak, CEO and Co-Founder of Else Nutrition. “For many infants, the introduction of child cereal is their first publicity to meals apart from breast milk or toddler components, underscoring the significance of pure and clear choices full of vitamin. The launch of Else Super Cereal reinforces our mission to guide the clear, wholesome revolution for infants and youngsters and construct a portfolio of vitamin merchandise that meets feeding wants beginning as early as infancy,” she added.