Gnarly Nutrition joins as a partner

March 16, 2022

The program expands to Tuscon and empowers younger ladies to affix the biking neighborhood at an early age

Salt Lake City, UT (March 16, 2022)/ENDURANCE SPORTSWIRE/ – Gnarly Nutrition athlete Lael Wilcox began the GRIT (Girls Riding Into Tomorrow) program with Cait Rodriguez in Alaska in 2017. Both achieved cyclists, Lael and Cait are captivated with getting extra individuals on bikes and shaped GRIT to offer younger ladies entry to bikes and mentorship throughout the biking neighborhood. The center faculty bike mentorship program takes 11-13 12 months outdated ladies by way of a six-week course, coaching for the finale of a three-day bikepacking trip as much as 65 miles. This 12 months, GRIT expands to Tucson, Arizona and Gnarly Nutrition is proud to assist this system with monetary contributions and product. Gnarly’s donations will probably be used to buy and provide meals all through this system. Gnarly may also be supplying sticks of their electrolyte combine, Hydrate, to maintain members hydrated as they deal with their rides.

“Gnarly’s monetary involvement is our fund for the ultimate campsite and meals– lunch on the farmers market, native pizza, burgers and snacks. The focus of this system is getting ladies on bikes and spending time exterior with constructive ladies from completely different backgrounds–probably the most thrilling half is constructing as much as the ultimate camp out and sleeping below the celebrities. It’s not about how far we go. It’s concerning the time we spend collectively,” says Wilcox. “Tucson GRIT is a neighborhood primarily based program–this 12 months we’re working with 11 ladies from 7 completely different colleges throughout Tucson. Last week, one of many ladies discovered easy methods to trip a motorcycle for the primary time and the next day, rode 11 miles!”

Understanding that the early teen years are pivotal for growth, Lael focused the center faculty age group for GRIT members. She wished that she had a possibility like this one when she was youthful, and thus was motivated to be a mentor to aspiring younger cyclists to empower them to attain their targets. GRIT seeks to be a confidence constructing alternative for younger ladies; it provides them the chance to tackle a big, unbiased problem and show to themselves that they’re extremely succesful.

Liz Esche, Gnarly’s Director of Marketing, says “Gnarly is past excited to work with and assist Lael Wilcox and the GRIT program. Lael is an exceptional rider, who helps redefine gravel biking for girls. We have seen firsthand that one of the simplest ways to encourage underrepresented teams to take part in a sport is by offering inexpensive alternative and powerful position fashions for youth to look as much as. We consider that Lael’s efforts to develop GRIT will probably be one of many many applications to assist shift the tide to get extra younger ladies on bikes.”

GRIT has a tremendous group of supporting companions to allow the success of this system, together with Specialized (offering bikes), Competitive Cyclist (offering helmets, bottle cages, water bottles, and bike locks), Hydroflask (offering hydration packs and bottles), and Revelate Designs (offering bikepacking storage for snacks).

About Gnarly Nutrition

Born in Utah’s Wasatch Mountains, Gnarly Nutrition is dedicated to educating and provoking athletes in any respect ranges. Gnarly offers sincere, efficient and nice tasting sports activities diet that’s NSF Certified and NSF Certified for Sport. Gnarly’s full line options science-backed merchandise freed from hormones, GMOs, proprietary blends, antibiotics, or something synthetic.

For extra, go to Gnarly’s website or observe alongside on Instagram.