Veganz Group AG: Strong partners for the cultural transformation in nutrition: Veganz Group AG and HACK AG conclude trademark license agreement

EQS-News: Veganz Group AG

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Veganz Group AG: Strong companions for the cultural transformation in vitamin: Veganz Group AG and HACK AG conclude trademark license settlement

13.10.2022 / 10:00 CET/CEST
The issuer is solely accountable for the content material of this announcement.

Berlin, thirteenth October 2022 – Whether eaten on the breakfast desk or on the best way to work, baked items are a staple of the German eating regimen. As in different areas, our tradition is altering considerably: influenced by local weather change, 32 % of Germans are already consuming flexitarian and climate-friendly diets by resorting to vegan options[1]. This demand development is clearly seen within the retail sector. In Germany alone, the vegan-vegetarian market grew by over 22.7 % from 2021 to 2022, in response to Nielsen figures. Recently, the meals retailer REWE launched a purely vegan meat counter in North Rhine-Westphalia (Germany).

Vegan baked items are additionally actually in development! More and extra prospects are on the lookout for vegan options, whether or not it is croissants, muffins, donuts or muffins. Veganz has regularly been increase this product class, and with HACK AG is taking the subsequent step: collectively HACK AG, one of many main producers of bakery and pastry merchandise, and Veganz Group AG, the one multicategory supplier of vegan foodstuffs in Europe, will now provide scrumptious plant-based muffins, tarts, muffins and donuts beneath the Veganz model in quite a few distribution channels and at varied meals contact factors.

“For Veganz, following our partnerships with Aramark, Eurowings and Valora, amongst others, that is simply the subsequent logical step so as to add high-quality baked items and confectionery merchandise to our well-known, common model, and make scrumptious, environmentally-friendly meals accessible to much more folks”, says Jan Bredack, founder and chairman of Veganz Group AG. With this robust partnership, Veganz Group AG and HACK AG are serving to to sustainably present for one hundred pc of individuals sooner or later.
 

About Veganz Group AG

Veganz (veganz.de) – Good for you, higher for everybody – is the model for plant-based meals. Founded in Berlin in 2011, Veganz has come to be referred to as a European vegan grocery store chain. With a vibrant and life-affirming philosophy, Veganz succeeded in breaking into the vegan area of interest, establishing the plant-based meals development available on the market. The present product portfolio contains merchandise overlaying from breakfast to dinner and is out there in additional than half of all European international locations and in over 22,000 factors of sale (POS) worldwide. In addition, the Veganz product portfolio is being constantly expanded to incorporate high-quality, revolutionary gadgets, and the sustainable worth chain can be consistently being improved. For this dedication, Veganz was voted Germany’s most revolutionary meals model in an unique Handelsblatt 2021 ranking.

Media contact: Moritz Möller | [email protected] | +49 30 2936378 172

 

[1] Civey Monitoring, Welche dieser Ernährungsweisen trifft am ehesten auf Sie zu? n>10.000, 22.7.2022

13.10.2022 CET/CEST Dissemination of a Corporate News, transmitted by EQS News – a service of EQS Group AG.
The issuer is solely accountable for the content material of this announcement.

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