PUMA Expands Its Fitness Shoe Line With the New FUSE 2.0 Cross Trainers

In January 2021, PUMA unveiled the FUSE, a cross-training shoe designed to deal with quite a lot of workouts, from squats and deadlifts to rope climbs and box jumps. On the eve of the 2022 NOBULL CrossFit Games, happening in Madison, WI, from Aug. 3-7, 2022, the athletic attire firm introduced its newest providing: the FUSE 2.0, which is able to hit cabinets within the fall of 2022 for $90 USD.

Image courtesy of PUMA

According to PUMA, this newest iteration of their FUSE cross-trainers gives extra stability and higher traction than its predecessor, which the corporate says additionally enhances the shoe’s general sturdiness.

Here are some key options famous within the FUSE 2.0 cross-trainers press launch:

  • Multi-surface traction by means of the model’s rubber grip expertise, generally known as PUMAGRIP.
  • A light-weight thermoplastic polyurethane (TPU) heel clip for handstand push-ups.
  • An inside midsole designed to supply “a secure stance throughout coaching exercises.”
  • Higher sidewall protection than the FUSE.

PUMA FUSE 2.0 on the 2022 CrossFit Games

To put the FUSE 2.0 by means of its paces, Sam Kwant and Emma McQuaid, two TRAIN PUMA athletes, will put on the sneakers to compete within the 2022 NOBULL CrossFit Games.

When Kwant was introduced as a PUMA model ambassador in 2021, the corporate mentioned it might donate $10,000 to a charitable group of Kwant’s selecting at any time when he finishes on the rostrum of a CrossFit-sanctioned competitors. Though Kwant didn’t compete within the 2021 CrossFit Games, he finished second overall in 2020 to five-time Fittest Man on Earth® Mat Fraser.

McQuaid, for her half, already began the 2022 CrossFit season off robust, with a first-place end on the 2022 Wodapalooza.

[Related: Don Faul, a Retired Marine and Former Tech Exec, is the New CEO of CrossFit]

Fans attending the Games in Madison will get the chance to go to the WIT sales space inside the seller pavilion to purchase the FUSE 2.0 cross trainers months earlier than their official launch. Per PUMA, these unable to spectate the 2022 Games in-person will be capable to discover the FUSE 2.0 on PUMA.com, on the PUMA NYC Flagship retailer, and choose retailers within the fall of 2022.

PUMA’s Workouts for Charity

PUMA additionally introduced it’s teaming with WIT Fitness, athletes, and charitable organizations, together with​​ CrossFitter Chandler Smith, Barbells for Boobs, and The Out Foundation, to carry daily workouts on the Brittingham Boathouse through the 2022 CrossFit Games. Each exercise will concentrate on a special charity, and PUMA will donate $100 (as much as $5,000) for each one that attends.

Here’s the occasion breakdown, as offered in PUMA’s press launch:

Thursday, August 4

Time: 10:00 am CDT
Partner: The Out Foundation
Charity: The Out Foundation

Time: 4:00 pm CDT
Partner: Barbells for Boobs
Charity: Barbells for Boobs 

Friday, August 5

Time: 10:00 am CDT
Athlete: Chandler Smith
Charity: ULIFTU

Saturday, August 6

Time: 10:00 am CDT
Athletes: Hosted by Chandler Smith, exercise written by Sam Kwant
Charities: Trisomy 18 Foundation (Sam Kwant) & Southern Area Hospice Care (Emma McQuaid)

[Related: How to Build Your Own CrossFit WOD, Regardless of Your Experience Level]

Fitness Apparel’s Impact on the CrossFit Games

PUMA isn’t the one athletic attire firm making an influence on the CrossFit Games this week in Madison. The Reebok Bonus Program will make its return in 2022.

This program grants a further monetary award to any athlete who wins an occasion whereas sporting Reebok footwear, together with the Reebok Nano X2, Nano X1 Froning, or Nanoflex Parafit TR. The program paid out greater than $400,000 in bonuses all through the 2021 CrossFit season, and this yr, the prize cash goes as excessive as $12,000 for first-place finishers within the Elite divisions on the Games.

How to Watch the 2022 CrossFit Games

The 2022 CrossFit Games begin on Wednesday, Aug. 3, and run by means of Sunday, Aug. 7. Fans can watch the Games on-line by way of the CrossFit Games app, YouTube, Facebook, Twitch, and Pluto TV Sports Channel. To learn how to stream the occasions, head here.

All pictures courtesy of PUMA.


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