In line with its mission to assist finish pet homelessness, with some thrilling new options of this 12 months’s marketing campaign
Each 12 months, about 6.3 million companion animals enter US animal shelters.1 Particularly over the past 5 months, extra animals are getting into shelters than leaving them.2 Therefore, this August, Hill’s Pet Nutrition is rising its year-round efforts to help shelters by serving because the nationwide sponsor for the fifth 12 months in a row of Clear The Shelters, NBCUniversal Local’s nationwide pet adoption and donation marketing campaign
According to an organization launch,3 Hill’s is collaborating with actor Taylor Lautner (Twilight, Scream Queens). Lautner is a pet lover and guardian to Remi, and was excited to assist Hill’s with this 12 months’s marketing campaign to encourage potential pet homeowners to search out their new furry good friend throughout it.
“Adopting Remi was the most effective selections my fiancée and I’ve ever made. She not solely accomplished our household however has additionally fueled our ardour for advocating for shelter pets who’re in want of a loving house,” expressed Lautner, within the launch. “Hill’s does a terrific job serving to get shelter pets prepared for adoption by way of science-led diet. Together we encourage anybody contemplating adopting a pet to open their hearts and houses to pets in want.”
Through Clear The Shelters, NBC and Telemundo stations be a part of forces with shelters and rescues of their communities, which included greater than 1,300 organizations final 12 months.3 Since it was based in 2015, the marketing campaign has helped greater than 700,000 pets discover houses.
Once once more, the marketing campaign will encourage on-line donations by way of companions Greater Good Charities, a world nonprofit, and The Animal Rescue Site, which can host the fundraising and canopy all transaction prices so all donations go on to shelters and rescues in want. Along with being a nationwide sponsor, Hill’s will supply adoption kits to new pet homeowners that includes starter luggage of Hill’s pet meals, coupons, pet-parenting pointers, and different provides, which will likely be accessible at sure shelters through the month.
What’s extra, Hill’s is giving monetary help throughout August to help 2 Greater Good Charities “Good Flights” pet airlifts, the place at-risk animals in overpopulated shelters will likely be transported to new shelters to be examined and offered important medical care earlier than being put up for adoption. During August 26-28, 2022 Hill’s staff will volunteer as effectively at shelters partaking within the marketing campaign to distribute adoption kits.
- Pet statistics. American Society for the Prevention of Cruelty to Animals. Accessed August 8, 2022. https://www.aspca.org/helping-people-pets/shelter-intake-and-surrender/pet-statistics
- Data dashboards. Shelter Animals Count. Accessed August 8, 2022.https://www.shelteranimalscount.org/data-dashboards
- Hill’s returns as nationwide sponsor of NBCUniversal native’s Clear the Shelters for the fifth consecutive 12 months to assist shelter animals discover houses by way of science-led diet this August. News launch. Hill’s Pet Nutrition. August 3, 2022. Accessed August 8, 2022.