Edinburgh-based franchising firm helping rapidly expanding women’s fitness brand strengthen in UK

Platinum Wave Franchising, which was based in 2008, says it really works with disruptive, game-changing manufacturers in addition to family names trying to launch into worldwide progress areas.

It has now signed up 30 Minute Hit, a boxing/kickboxing circuit-based health program that’s described as empowering ladies and is offered throughout the globe with lessons obtainable in Canada, the US, and Saudi Arabia.

The program, which was established in 2004, makes use of two-minute rounds additionally based mostly on normal self-defence and core stability coaching, and is now formally launching throughout the UK with Platinum Wave’s assist.

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Steve Lampshire, director of franchise recruitment on the Scottish agency, cheered the “thrilling” recruitment partnership with 30 Minute Hit because it arrives within the UK. He added: “It is an thrilling, game-changing model to work with, not solely on account of its broad enchantment as an inspiring health program but in addition with its speedy international progress because the fastest-growing ladies’s health franchise.

Robert Button, 30 Minute Hit’s director of worldwide franchise improvement, stated: “It is a big step ahead for the model to be launching within the UK however one which we’re delighted to make as 30 Minute Hit continues to develop worldwide.

“We can not wait to convey this expertise to the UK and our recruitment collaboration with Platinum Wave will be certain that we will attain as many individuals as attainable throughout the nation.

30 Minute Hit is a circuit-based health program that claims it empowers ladies, utilizing boxing, kickboxing, and normal self defence, for instance. Picture: contributed.

“It additionally offers an important alternative for entrepreneurs who’re excited by a low-cost and rewarding franchising model to become involved on the base stage UK launch for the quickest rising feminine health franchise on the earth.”

Platinum Wave flags the expansion of franchising within the UK, and cites figures exhibiting that this market is presently value £18 billion and is predicted to develop to £20bn by 2024.


Mr Lampshire lauded the health model for its work empowering ladies and stated he hopes to see 30 Minute Hit “proceed to encourage constructive and progressive franchising traits”.

He added: “We are seeing a lot of improbable traits in franchising for the time being together with extra ladies than ever being concerned within the trade, with current figures from NatWest exhibiting that ladies make up 37 per cent of UK franchisees. 30 Minute Hit offers one other nice platform to proceed that pattern.”

The collaboration with 30 Minute Hit comes sizzling on the heels of Platinum Wave scooping two awards on the NatWest Encouraging Women into Franchising Awards. It was named Service Provider of the Year, whereas the Edinburgh agency’s founder and chief government Suzie McCafferty was awarded the Ambassador of The Year prize.


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