A few Dallas entrepreneurs are on the brink of launch a brand new diet app, referred to as Bitewell, that is designed to particularly cater to the dietary wants of the person by providing totally different selections of meals for both cooking at dwelling or whereas on the go.
“We pull in restaurant meals, grocery objects, meal package firms, mainly the complete meals provide round you, and we overlay what we name diet intelligence, by making use of a meals well being rating to the entire meals round you that’s absolutely customized to your well being wants,” defined Samantha Citro Alexander, co-founder of Bitewell.
She stated a person will take a fast survey that mixes info similar to private medical historical past, preferences, and allergy symptoms. From there, a ‘meals well being rating’ is generated to assist predict how effectively a meals matches a customized want.
“So we may very well be each wanting on the identical salad from Bread Zeppelin for instance, however your meals well being rating on that salad and mine are going to be totally different primarily based on our customized well being wants,” stated Citro Alexander.
She and her co-founder, Chris Fanucchi, got here up with the thought for this app after their very own private well being journeys and dietary wants.
“My curiosity in meals well being, which is the sector we are saying Bitewell lives in began once I was 12, I used to be an excellent wholesome child, after which, over the course of six months, I misplaced about 25% of my physique weight, and we couldn’t determine why. It seems that I used to be lactose illiberal, which is such a easy factor, proper? But the meals that I used to be consuming in my huge Italian household, we eat numerous cheese and ravioli and all of the issues I can’t eat, the meals I used to be consuming wasn’t working for my physique,” defined Citro Alexander.
She stated she’s always attempting to determine what sort of meals will react effectively together with her physique given her allergy symptoms and dietary restrictions.
“After I noticed this was an issue for me that I wished to resolve personally, like how useful wouldn’t it be if I may open my telephone and simply know what meals round me is correct for me proper? We began interviewing individuals and we began studying extra about this house, and it seems that over 50% of us, so between the 2 of us right here, it is possible that one of many two of us has an allergy, a dietary restriction or a medical situation that impacts the meals that we eat,” stated Citro Alexander.
She stated they’re attempting to get the app within the Dallas space first earlier than increasing to a broader nationwide market. They ran the pilot program right here first with a few thousand early testers.
They’re attempting to get the apps into the palms of individuals by way of companies and insurance coverage.
“Chris and I noticed there was this enormous drawback, we sat down and tried to determine if we have to attain greater than 50% of the inhabitants, how on this planet will we do this? So we realized that by way of firms and insurance coverage suppliers, we may attain a extremely giant portion of the inhabitants and supply this product to them in a means that works with their total well being and medical program,” stated Citro Alexander.
“We within the US spend over $50 billion {dollars} a yr on medical prices associated to diet, which is greater than some other Western nation. We’re seeing tons of employers heading into the market attempting to determine how they will add a diet program, like Bitewell a meals well being program, into their total medical bundle, to attempt to deliver down a few of that spend and enhance the well being of their worker base,” she stated.
People who signed up for the app’s waitlist will get it at no cost for the primary yr, in any other case, it prices $9 monthly.
https://www.nbcdfw.com/news/local/dallas-developers-of-new-app-bitewell-says-it-helps-sort-meals-by-nutritional-goals/3016381/
