Connected fitness AI startup Asensei looks to scale with SeventySix Capital investment

Connected fitness AI startup Asensei looks to scale with SeventySix Capital investment

  • Computer imaginative and prescient and sensor tech screens motion to be used in related health platforms
  • Asensei was in SportsPro’s Ideas to Invest Now class of 2020

Technology enterprise capital agency SeventySix Capital has invested in health synthetic intelligence (AI) developer Asensei with the intention of serving to the startup scale its enterprise and reap the benefits of the rising demand for related health merchandise.

Asensei’s teaching software program makes use of pc imaginative and prescient or movement seize sensors to trace human motion, permitting related health functions and {hardware} to observe fashion and approach and supply actual time suggestions throughout exercises.

The firm’s software program improvement equipment (SDK) provides the movement seize capabilities to present merchandise with only a few traces of code, permitting related health platforms to supply personalisation options that deepen engagement and cut back subscription churn.

New actions could be added inside a matter of hours, constructing on a method library already has workouts in power, mobility, yoga, pilates and boxing, and the software program is already utilized by Reform RX, Speede, MOVR and CLMBR’s merchandise.

Asensei hopes SeventySix Capital’s funding and sources will speed up improvement of the platform and permit it to accomplice with extra related health platforms.

“We had been related to SeventySix Capital by Lauren Foundos, CEO of FORTË, throughout our integration course of with them,” said Asensei chief govt Steven Webster. “She shared how useful SeventySix Capital’s workforce and relationships within the sports activities business have been in constructing her firm, and we’re assured that they’ll do the identical for us as we glance to supercharge Asensei’s development.”

Asensei was named as considered one of SportsPro’s 20 sports tech ideas to invest in now the class of 2020.

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