Strive Nutrition stated that the product guarantees the ‘actual style and diet’ of cow’s milk, with out what it termed the ‘well being and environmental downsides’ of typical dairy.
The lead product shall be Strive FREEMILK Whole, an animal-free milk various that whips, foams, blends, cooks, and tastes like the true factor. Leveraging Perfect Day’s animal-free whey protein, Strive has created an alt dairy beverage that is freed from lactose, hormones, antibiotics, and ldl cholesterol.
Strive FREEMILK Whole will supply 25% extra protein, 75% much less sugar, and fewer saturated fats than common complete cow’s milk, the corporate stated.
Other merchandise within the line will embrace FREEMILK Chocolate, which has much less sugar and extra protein than common chocolate dairy milk.
Strive may also supply Strive Oat+Protein and Strive Almond+Protein, each enriched with 10 grams of Perfect Day animal-free whey protein per serving. The firm harassed that represents greater than thrice the extent of protein discovered within the main oat milk model and 10 occasions greater than the main almond milk.
The firm was fast to tout the advantages this strategy has not solely in comparison with typical dairy but additionally versus plant-based alternate options. “Unlike oat and almond proteins, Perfect Day animal-free whey protein is a “full” protein with all 9 important amino acids, and a giant purpose for Strive’s scrumptious, milk taste,” the corporate said.
Later in 2022, Strive will introduce protein shakes and sports activities hydration protein drinks.
Creating ‘wow’ merchandise with clear labels
Strive Nutrition was based by the Cohlmia household. It comes with 40 years of expertise in aseptic meals processing and packaging for each the dairy and plant-based meals industries.
“As a family-owned enterprise that’s labored extensively within the dairy business, we’re excited to companion with Perfect Day to create this line of great-tasting, animal-free, protein-enriched drinks,” stated Dennis Cohlmia, co-founder at Strive Nutrition Corp.
“Our precedence is to develop nice tasting ‘wow’ merchandise with clear ingredient labels, that ship environment friendly diet to the patron and are good for our planet’s future generations by addressing local weather change. Working with Perfect Day, our imaginative and prescient is to be a drive in setting the longer term course of dairy.”
Perfect Day’s precision fermentation for animal-free dairy substances
Perfect Day whey protein is made utilizing precision fermentation strategies. These are just like what number of frequent meals parts – like nutritional vitamins, probiotics, enzymes, and pure flavors – are made.
The milk protein makes meals that ‘look, style, and really feel similar to conventional dairy’, with the additional benefit of being hormone-free, antibiotic-free, and lactose-free.
Compared to standard dairy, Perfect Day’s manufacturing course of reduces water use by as much as 99%, emits as much as 97% much less greenhouse fuel emissions, and makes use of as much as 60% much less non-renewable power in comparison with typical manufacturing strategies.
“Strive’s new product platform extends the kinder, greener impression of our animal-free protein. With their confirmed experience in best-in-class drinks, their staff has crafted merchandise that enchantment to a broad base of customers who desire a full dairy expertise or to boost the diet of their favourite plant-based providing. This exemplifies what we see because the sustainable way forward for meals—when our meals system affords the perfect of animal-free choices, built-in with and alongside sustainably produced conventional merchandise and plant-based choices—for each type of aware shopper,” stated Perfect Day co-founder and CEO, Ryan Pandya.
https://www.dairyreporter.com/Article/2022/05/31/Strive-Nutrition-leverages-Perfect-Day-animal-free-whey-for-sustainable-milk
