I’ve been in media in a single kind or one other since 1991.
As a author, columnist, video blogger, or content material creator if you’ll, my job is to actually create stuff and do my finest to get individuals to learn it or watch it and share it.
A couple of instances I’ve reached hundreds of thousands. I reported on ESPN, appeared on Live with Regis, and one time a narrative I gave to Good Morning America moved Charles Gibson to tears. Another excessive water mark occurred when Joanna Gaines tweeted that she thought my column was humorous. Trust me, I used to be so excited I put it on my resume. It is protected to say, I’ve not often reached hundreds of thousands.
In my 30-year profession, I’ve utilized blogs, newsletters, advertisements, hashtags, humorous memes, podcasting, @symbols, and on and on, all in an effort to share my work. I’ve executed just about every thing however rent a kind of inflatable wiggly issues to get you to have a look.
That stated, I’m not controversial. My comedy depends on self-deprecation and generally exaggeration. Occasionally I lose my cool at Kroger. But I’m not setting the world on hearth. It’s infected sufficient. If you chuckled or smiled, I did my job.
All this leads me to final week. I created a video, tongue in cheek, in response to Steve, the previous host of the youngsters’s tv program, Blue’s Clues. Blue’s Clues is an lovely present for toddlers. And 20-some years in the past, the unique host, Steve, left the present. In honor of the present’s anniversary, the identical actor, Steve, shared a message to Blue’s Clues’ now grown-up followers. I notice this may be complicated in case you’re unfamiliar with Nick Jr. programming from the late 1990’s. But stick with me.
Anyway, my response video went viral on Facebook. Normally, I can count on a number of thousand views of my work. Which I’m at all times thrilled with. But in some way, my Blue’s Clues video has had over a million views on Facebook in lower than one week.
To say it has been a wild journey is an understatement. I’ve related with a tremendous viewers of largely Gen Xer mothers who loved the video. They laughed with me and cried with nostalgia after they noticed Steve. They’ve been candy and fantastic. My individuals! Only a small share of oldsters have popped into my Facebook feedback with threats to harm me. (I’m not complaining, thoughts you, I’ve discovered that’s simply the value a gal should pay for joking about Blue’s Clues.)
I’m now working to grasp learn how to interpret this success and use it to craft future content material. I’ve written about every thing from parenting to pandemics, from matrimony to masks, from weight-reduction plan to décor, but it surely’s nothing struck a chord like my Blue’s Clues comedy video.
Thusly, to any extent further, every thing I do will likely be Blue’s Clues associated. After 30 years of flinging spaghetti on the wall, the universe has lastly rocketed a meatball again at me, proper between my eyes. Blue’s Clues primarily based humor is the best way ahead. I solely want I had identified sooner. Imagine the time I may have saved! The fortune I may have amassed!
But higher late than by no means. I now have a clue, and it isn’t blue. It’s daring and in all caps.
Rebecca Regnier is an creator and former tv journalist. Visit her on-line at www.rebeccaregnier.com.