Petco Expands Nutrition Assortment by Introducing WholeHearted Plus, Adding True Meals™ Dog Food and New Veterinary Diet Offerings

SAN DIEGO, June 22, 2021 /PRNewswire/ — Petco Health and Wellness Company, Inc. (NASDAQ: WOOF), a whole associate in pet well being and wellness, at present introduced the growth of its curated vitamin assortment to incorporate: WholeHearted Plus, an extension of Petco’s WholeHearted non-public label model; True MealsTM Dog Food in partnership with Tyson Pet Products, Inc.; and new veterinary diet choices.

WholeHearted Plus, which is now out there at Petco, contains reasonably priced, high-quality canine and pet dry and moist meals. The dry meals accommodates tender protein shreds together with crunchy kibble, whereas the moist meals contains scrumptious veggies and rice together with broth and meat to assist help lean muscle tissue and supply power. Additionally, True Meals™ Dog Food, which might be discovered solely at Petco, options nutrient-dense, minimally processed recipes for grownup canines and puppies. The line of full and balanced canine meals bridges the hole between kibble and contemporary pet food, offering an elevated meal expertise for canines.

Petco’s expanded veterinary food regimen options, that are formulated to deal with quite a lot of widespread points resembling digestive issues, weight problems and allergy symptoms, will help optimize pets’ general well being and wellbeing. At Petco’s full-service vet hospitals and vaccination clinics, licensed veterinarians can associate with pet mother and father to search out the best food regimen for his or her pets. Petco aids pet mother and father within the veterinary approval course of for vet food regimen formulation, enabling seamless prescription refills and sharing offers that assist make these tailor-made vitamin choices reasonably priced.

Comprehensive product choices throughout WholeHearted Plus, True Meals™ Dog Food and veterinary diets embody: 

Nutrition is the muse of bodily well being, one of many pillars of Petco’s Whole Health philosophy, an industry-leading framework created with the main target to enhance pets’ general wellbeing. Petco has been dedicated to main pet vitamin requirements for the reason that firm turned the primary and solely nationwide retailer to now not promote meals and treats containing synthetic colours, flavors and preservatives* for canines and cats, and continues to reinvent the class with new, reasonably priced and  handy choices to help general pet well being and wellness. Additionally, Petco dedicated to the entire elimination of synthetic colours, preservatives and flavors from meals for aquatic life and small animals, resembling rabbits, guinea pigs and reptiles, by the tip of 2021.

With Pals Rewards, pet mother and father earn 5% again on daily basis, a free eighth bag of dry canine or cat meals, a free eighth groom, a birthday reward for his or her pet and 35% off their first repeat supply order with free transport.** For extra details about Petco’s new vitamin choices, go to The firm gives quite a lot of secure, handy methods to buy, together with in Petco pet care facilities, on-line and within the Petco app, in addition to through curbside pick-up, same-day supply and repeat supply.

*See how Petco defines synthetic elements at
**See Pals Rewards terms and conditions for full particulars.

About Petco, The Health + Wellness Co.
Petco is a category-defining well being and wellness firm centered on bettering the lives of pets, pet mother and father and our personal Petco companions. Since our founding in 1965, we have been striving to set new requirements in pet care, delivering complete wellness options by way of our services and products, and creating communities that deepen the pet-pet guardian bond. We function greater than 1,500 Petco areas throughout the U.S., Mexico and Puerto Rico, together with a rising community of greater than 100 in-store veterinary hospitals, and provide a whole on-line useful resource for pet well being and wellness at and on the Petco app. In tandem with Petco Love (previously the Petco Foundation), an unbiased nonprofit group, we work with and help 1000’s of native animal welfare teams throughout the nation and, by way of in-store adoption occasions, we have helped discover houses for greater than 6.5 million animals.

Yvonne Tarrab
[email protected]

SOURCE Petco Health and Wellness Company, Inc.

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