Lift Brands Announces Strategic Partnership with Australia’s Functional Fitness Brand, Fitstop

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Partnership fast-tracks Fitstop’s world footprint

CHANHASSEN, Minn., June 23, 2021 – Lift Brands, a number one innovator within the health business because the dad or mum model to Snap Fitness and Fitness On Demand,  has introduced a strategic partnership with Fitstop to fast-track the Australia-based firm’s world footprint and open doorways to Lift Brands’ world community. 

“As a pacesetter in health franchising, Lift Brands has each developed nice bands and made sturdy strategic partnerships to boost our providing for each our members and our franchisees,” mentioned Ty Menzies, world CEO of Lift Brands. “Our partnership with FitStop will enable Lift Brands to diversify into the considerably trending area of athletic practical health and open the door to our franchisees to spend money on an on-trend, fast-growing and really thrilling providing in FitStop.” 

Lift Brands APAC CEO Chris Caldwell mentioned Fitstop’s particular person places’ efficiency and cultural alignment are two attributes of the partnership.

“Our values as a enterprise, and even on a private degree, have been the proper match with the Fitstop crew,” mentioned Caldwell. “The integration and connection they’ve with their particular person franchisees is kind of particular, and we can not wait to be a key associate of their progress.” 

Fitstop is a number one functional-based health model launched in 2017 with an annual progress charge of 70 p.c. That progress made the corporate a key participant within the practical health business in Australia at a time when Lift Brands was keen so as to add a brand new ingredient to its health community. The subsequent part of progress will contain introducing Fitstop to the New Zealand market, adopted by the UK and US on a bigger scale. Caldwell will be part of the Fitstop board as a non-executive director, alongside Fitstop’s CEO Peter Hull and Chairman Stuart Cook. 

“This partnership has been months within the making, and we couldn’t be happier to collaborate with a community of like-minded leaders within the business,” mentioned Hull. “This is a big milestone for each manufacturers and actually places us on the health map.”

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Lift Brands is a number one innovator within the health business because the dad or mum model to Snap Fitness and Fitness On Demand, and is a minority associate within the 9Round world franchise and functional-based health model Fitstop. Lift Brands delivers outcomes by way of essentially the most rewarding health experiences on the earth, altering lives each day. For extra info on Lift Brands, please go to  or LinkedIn.

Fitstop is without doubt one of the main practical coaching teams in Australia. Implementing the Fitstop Formula, members are taken by way of match, quick and practical 45-minute classes to succeed in full potential and development. The Fitstop Franchise was created in 2017 after spending three years creating two group coaching amenities and perfecting a health coaching system, which allowed development and assured outcomes. The Fitstop model has grown into an Australian neighborhood with 50 opened places and simply shy of 11,000 members.

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